The team
The event team is a colorful group that Benedikt Weyerer can absolutely rely on.
Brigitte Seipt has been the face of the embedded world sales team from the very beginning; she helped lay the foundation for today's event 20 years ago when it had around 8,000 m2 of exhibition space and has remained loyal to the industry ever since. "It's great to see how she is welcomed by exhibitors when you walk through the halls with her," reports Weyerer.
With Anna-Maria Wengert, Lisa Kempf and Lena Skowronek, three former trainees of NürnbergMesse GmbH have now become members of the embedded team. Their tasks include sales and organization, the digital platform "talque", the start-up area and special projects such as the embedded world Student Day, exhibitor forums or the embedded award. "Strong proof of the good training we provide in-house," emphasizes Weyerer.
The core team also includes Michelle Eiser, Sales Manager for the USA, the United Kingdom, Ireland and Canada, as well as Svenja Hartmann, Doreen Wassermann and Jessica Kohler, who pull the strings from planning to organization.
"The whole team has the trade show bug. That sounds odd in the meantime, but it’s the best way to describe it," says Weyerer. "Once you have it, you can't get rid of it all that easily. The last two years have proven that. Not to throw in the towel, you had to be firm in your conviction that you had a cool job. Our goal as a team during this difficult time was always to get embedded world back on its feet, and to do that we all pulled together and gave everything - no matter what new challenges we were confronted with," says Benedikt Weyerer appreciatively.
However, in addition to the event team many others at NürnbergMesse work in the background to ensure that the embedded world Exhibition&Conference continues to be a success. This is particularly important to Benedikt Weyerer, which is why he lists them all here: colleagues from the marketing team, from the protocol department, from the event’s technical department, the logistics and security departments, from the internal organizing teams of the Ticketshop, for signage, visitor services, facility and finance departments. In total, more than 50 members of staff at NürnbergMesse are involved in the running of the event, at least part of the time...
"And then there are our service partners - from electricity, water etc. to marketing and catering to cleaning and waste disposal. Without these people, a trade show like embedded world could not function," emphasizes Weyerer.