#women4ew

The networking event for women in the embedded systems industry entered the third round on the 13 March 2025, 13:00, start-up City, Hall 2, Booth 2-412 and start-up City Stage, Hall 2, Booth 2-635.

Speakers

Network, discuss and gain new perspectives

Welcome to #women4ew, our networking event for women in the embedded systems industry. The event took place on the third day of the embedded world Exhibition&Conference 2025 and offered a unique opportunity to network, inspire each other and learn from successful women.

Learn more about the challenges and opportunities as a woman in the tech industry and exchange ideas. Don't miss the opportunity to learn from the speakers and be inspired.

The aim of our event is to intensify the contact between women in the embedded systems industry.

Paige West, Moderation

Paige graduated from the University of Greenwich in 2014 with a 2:1 in English Literature. Paige has 10+ years of experience within the electronics industry. She joined Electronic Specifier in February 2022 and has a keen interest in the latest technology developments and promoting engineering as a viable career option for the younger generation.

Helen Duncan, Keynote Speaker

Helen Duncan is Chief Executive Officer of Blueshift Memory, a semiconductor IP startup. Following an early career as a microwave design engineer, she was marketing manager for two global semiconductor manufacturers, then editor of a leading technical magazine for 12 years. Before joining Blueshift Memory she worked as a marketing consultant and a freelance technology writer.

A Chartered Engineer, Helen is a member of the UKTIN Semiconductor Experts Working Group and advises on UK semiconductor and telecoms policy. She is passionate about promoting the role of women in deep tech, and has served on the IEEE UKI Women in Engineering Committee.

Her keynote speech is titled “The non-linear career – taking an unconventional route to become CEO”.

Sakshi Madaan, Keynote Speaker

Sakshi Madaan is a technology leader specializing in IoT, AI, and embedded systems, driving engineering innovation and go-to-market strategy across global B2B and B2C markets. At Anders Electronics, UK, she spearheads display solutions, industrial PCs, and embedded systems, recently launching a trademarked product enabling engineers to develop MVPs in 24 hours.

An MBA from De Montfort University, UK, with a background in Electronics & Communication Engineering, she has contributed to semiconductor and MEMS research. A passionate advocate for women in STEM, she has spoken at GHC24, Women in Leadership Society, and mentors women in tech and startups.

Her keynote speech is about "The Power of Perspective: Big-Picture Thinking to drive Innovation".

Voices from the industry:

Diversity of thought drives our success in times where the market faces challenges and provides opportunities to any team thinking outside the box.

Stefani Eisele, Altera

Stefani Eisele, Intel Deutschland GmbH & Altera

Empowering women in electronics isn't just about breaking barriers, it's much more! I am honored to speak at the #women4ew networking event about Career hacks from first-hand experience.

Nadja Eder, SchuhEder Consulting GmbH

Attracting and retaining talent in the embedded industry requires an inclusive culture, visible role models and shared values.

Magdalena Daxenberger, DH electronics GmbH

#women4ew

Network, discuss and gain new perspectives

Paige West, Moderation

Helen Duncan, Keynote Speaker

Sakshi Madaan, Keynote Speaker

Sponsoren women4ew