Adding Differentiating Value, Reduce Implementation Time €“ A Fast Track for Integration of New Protocols/Standards

Designers are increasingly incorporating third-party standards-based IP in their designs but are facing several challenges. With the increasing number of IPs included and with each becoming more complex to address market demands, the effort to integrate is taking much longer; while project schedules are getting shorter. Companies are spending time on integration effort rather than on product differentiation. This presentation, in the context of actual uses of IPs such as I3C, embedded PCIe and USB, will cover the benefits of implementing a custom IP subsystem, composed of pre-designed subsystem architectures, blocks, and test-benches, and verified in the context of the SoC. Also, address prototyping challenges to quickly gain functional know-how. This type of customized interface IP subsystem provides extra functionality and value over simply integrating a PHY and controller, while reducing overall cost, design time, and effort with a clear pathway to prototyping and demos.